4+ hour, 49+ min ago  (948+ words) Following on from the landmark moment that was the opening of their first PD:FC concept store in Manchester, premium football performance and culture retailer Pro:Direct Soccer has quickly made it 20 with the opening of its second store, this…...

3+ day, 8+ hour ago  (697+ words) Some shirts speak in colour. Others speak in control. Aston Villa's 25/26 away kit belongs firmly to the latter. Stripped of claret and blue, this is a study in restraint. A near-monochrome composition that leans into shadow, texture and sharp contrast....

2+ week, 3+ day ago  (1641+ words) J'rgen Klopp is one of the most recognisable characters in world football. His passion and enthusiasm for the game is almost infectious, and here we speak with him in depth about life after Liverpool and how his passion for football…...

2+ week, 3+ day ago  (483+ words) Celebrating the popularity of football, art, and culture in their home city, Oxford United and Macron have revealed a beautiful limited edition fourth kit for the 25/26 season. The collaboration perfectly captures the meeting point between football and culture that defines…...

2+ week, 4+ day ago  (658+ words) Arsenal's charge this season isn't confined to the pitch. While momentum builds in north London, the club continue to push the boundaries of football culture off it too, linking up with Places + Faces and adidas for a new collaborative collection…...

3+ week, 6+ day ago  (856+ words) Inspired by the brand's England archive from the 90's and 00's, Umbro drop the SS26 "Home' Collection, which is packed with reimagined cult classics that land a clean hit right on my nostalgic heart. With the SS26 Home collection, Umbro goes digging…...

1+ mon, 1+ week ago  (611+ words) Brighton & Hove Albion F.C. have done plenty of clever things in recent years. Sensible transfers, smart recruitment and the occasional nice away kit. But now, alongside Percival, they've turned their attention to knitwear. "This collection is for the fan who wants…...

2+ mon, 3+ day ago  (587+ words) Some relationships run deeper than football. In Manchester, few hit harder than United and the Stone Roses. Now, adidas are tapping straight back into that cultural bloodstream, unveiling the latest Manchester United x The Stone Roses collection. This is a…...

2+ mon, 3+ day ago  (454+ words) At the heart of the jersey sits hand-drawn Fire Horse artwork, symbolising power, speed and spirit " all traits City fans will recognise instantly. There's a raw, illustrative quality to the execution, giving the shirt a handcrafted feel that elevates it…...

4+ mon, 5+ day ago  (709+ words) Paris Saint-Germain and Jordan Brand are back in their tailored swagger era. On the eve of its on-pitch debut against Tottenham Hotspur in the Champions League, the duo have lifted the veil on the new 2025/26 fourth kit " a piece that…...